A new student residence. A clear picture of life inside.

Campus Gate needed to introduce its residence before opening its doors. We created the brand and website, turned floor layouts into 2D plans and 3D images, and designed marketing materials that brought the same identity into the neighbourhood.

The new Campus Gate website on a desktop monitor, beside a scale model of the residence and a rolled-up floor plan

Client: Campus Gate Residences
Industry: Student housing & real estate
Location: Toronto, Canada
Engagement: Brand identity · Website design & development · Floor-plan visualisation · Print & outdoor marketing

Context

The first residents needed something they could picture.

Campus Gate was preparing to offer premium student accommodation steps from the University of Toronto Scarborough. Spacious rooms, modern finishes, amenities, and convenient parking shaped the offering.

Before opening, the business needed a way to introduce the residence and build an interest list. Students and their families needed enough detail to understand the accommodation, compare their options, and decide whether to take the next step.

The Campus Gate residence from the street: timber-clad townhouses behind a dark fence and the Campus Gate entrance sign

A Campus Gate bathroom with a glass walk-in shower and a lit mirror

A Campus Gate kitchen with an island, stools and stainless appliances

The challenge

Help people understand a home they hadn’t visited.

“Location gets a residence considered. The details help someone choose it.”

Campus Gate needed to communicate what the rooms offered, how the floors were arranged, and what made the residence worth considering. That information had to work together across the website, property visuals, and printed marketing.

Our task was to make the offering tangible and give interested visitors a straightforward way to register their interest.

AWebsiteRooms, pricing, amenities, location and an interest-list signup.
BProperty visuals2D floor plans and 3D renderings of every floor.
CPrint & outdoorBillboard and sandwich-board designs for the neighbourhood.

The brand

Give the residence an identity of its own.

We created a visual identity that reflected Campus Gate’s approach to student living: comfortable, considered, and modern.

Warm brown tones, soft gradients, and clean typography established the direction. Applied across the website and marketing materials, the identity gave the residence a consistent and recognisable presence.

Type specimen: Gilroy Medium and General Sans, with large ABC and HMN letterforms on brown and white

Colour
White
HEX
#FFFFFF
RGB
255, 255, 255
Colour
Black
HEX
#272727
RGB
39, 39, 39
Colour
Brown
HEX
#CE7D3C
RGB
206, 125, 60
Colour
Gradient
HEX
#EDA283 → #E0C9BB
RGB
—

A timber roadside sign between two lantern posts

A dark Campus Gate panel mounted on a tiled building wall

The website

Built around the questions that come before an enquiry.

We designed and developed a responsive website that introduced the residence and organised its key information into a clear journey.

The Campus Gate website open on a laptop and a phone, on a mustard throw: “Campus Gate Residences, coming soon, Summer 2026”

Step 01
Understand the offering.
The opening sections brought together the residence’s location, accommodation, and amenities, helping visitors quickly understand what Campus Gate offered.
Step 02
Compare the rooms.
Separate room options presented the differences in size, bathroom arrangements, and floor location alongside pricing. Links to floor plans added context to those comparisons.
Step 03
Explore the surroundings.
Location information placed the residence in the context of student life, highlighting proximity to campus and nearby places to eat, exercise, and spend time outdoors.
Email address (a demo: nothing is sent)
Step 04
Register interest.
Clear calls to action and an email signup gave visitors a simple way to stay informed ahead of opening. The page connected the information people needed with the action the business wanted to encourage.

Floor-plan visualisation

From a flat layout to a clearer sense of space.

We created two complementary views of the floors, starting with 2D drawings and then developing 3D renderings.

2D floor plans: understand the arrangement.

We designed SVG floor plans showing how each floor was laid out and how its spaces connected.

The drawings gave viewers a clear reference for understanding the arrangement. Their scalable format kept the plans sharp when enlarged.

3D renderings: picture the space.

We then created static 3D images of the layouts, adding depth and perspective to the same spaces.

These images helped translate the plans into a more tangible view of the floors. Together, the two formats made it easier to move from understanding the layout to imagining the space.

Print & outdoor

Bring the residence into view beyond the screen.

We extended the Campus Gate identity into billboard and sandwich-board designs.

Each format called for a different balance of information. Billboards needed a message that could register at a distance, while sandwich boards offered a closer introduction to the residence.

Consistent branding connected these materials with the website, giving Campus Gate a unified presence across its physical and digital marketing.

Open house billboard: “Welcome to Open House, Campus Gate”, enter to win AirPods, 11 July 2026 — Fig. 05 — Billboard and sandwich-board layouts.

Now Leasing billboard: student living steps from campus, reserve your room today, with a QR code — Fig. 05 — Billboard and sandwich-board layouts.

The outcome

A connected set of tools to introduce the residence.

Campus Gate gained the brand, website, property visuals, and marketing materials to support its launch and leasing conversations.

01A distinct visual identity carried across digital and print.Identity
02A responsive website explaining the accommodation, amenities, pricing, and location.Website
03An interest-list signup supporting enquiries ahead of opening.Website
042D SVG floor plans and static 3D images showing the floor layouts.Visualisation
05Billboard and sandwich-board designs supporting local visibility.Print & outdoor

A new student residence. A clear picture of life inside.

The first residents needed something they could picture.

Help people understand a home they hadn’t visited.

Give the residence an identity of its own.

Built around the questions that come before an enquiry.

Understand the offering.

Compare the rooms.

Explore the surroundings.

Register interest.

From a flat layout to a clearer sense of space.

2D floor plans: understand the arrangement.

3D renderings: picture the space.

Bring the residence into view beyond the screen.

A connected set of tools to introduce the residence.

Have question? We've got answers!

Tell us what you're building.

A new student residence. A clear picture of life inside.

The first residents needed something they could picture.

Help people understand a home they hadn’t visited.

Give the residence an identity of its own.

Built around the questions that come before an enquiry.

Understand the offering.

Compare the rooms.

Explore the surroundings.

Register interest.

From a flat layout to a clearer sense of space.

2D floor plans: understand the arrangement.

3D renderings: picture the space.

Bring the residence into view beyond the screen.

A connected set of tools to introduce the residence.

Have question? We've got answers!

Tell us what you're building.

A new student residence. A clear picture of life inside.A new student residence. A clear picture of life inside.

The first residents needed something they could picture.The first residents needed something they could picture.

Help people understand a home they hadn’t visited.Help people understand a home they hadn’t visited.

Give the residence an identity of its own.Give the residence an identity of its own.

Built around the questions that come before an enquiry.Built around the questions that come before an enquiry.

Understand the offering.

Compare the rooms.

Explore the surroundings.

Register interest.

From a flat layout to a clearer sense of space.From a flat layout to a clearer sense of space.

2D floor plans: understand the arrangement.

3D renderings: picture the space.

Bring the residence into view beyond the screen.Bring the residence into view beyond the screen.

A connected set of tools to introduce the residence.A connected set of tools to introduce the residence.

Have question? We've got answers!Have question? We've got answers!

Tell us what you're building.

A new student residence. A clear picture of life inside.A new student residence. A clear picture of life inside.

The first residents needed something they could picture.The first residents needed something they could picture.

Help people understand a home they hadn’t visited.Help people understand a home they hadn’t visited.

Give the residence an identity of its own.Give the residence an identity of its own.

Built around the questions that come before an enquiry.Built around the questions that come before an enquiry.

Understand the offering.

Compare the rooms.

Explore the surroundings.

Register interest.

From a flat layout to a clearer sense of space.From a flat layout to a clearer sense of space.

2D floor plans: understand the arrangement.

3D renderings: picture the space.

Bring the residence into view beyond the screen.Bring the residence into view beyond the screen.

A connected set of tools to introduce the residence.A connected set of tools to introduce the residence.

Have question? We've got answers!Have question? We've got answers!

Tell us what you're building.

A new student residence. A clear picture of life inside.

The first residents needed something they could picture.

Help people understand a home they hadn’t visited.

Give the residence an identity of its own.

Built around the questions that come before an enquiry.

From a flat layout to a clearer sense of space.

Bring the residence into view beyond the screen.

A connected set of tools to introduce the residence.

Have question? We've got answers!

A new student residence. A clear picture of life inside.

The first residents needed something they could picture.

Help people understand a home they hadn’t visited.

Give the residence an identity of its own.

Built around the questions that come before an enquiry.

From a flat layout to a clearer sense of space.

Bring the residence into view beyond the screen.

A connected set of tools to introduce the residence.

Have question? We've got answers!